Supermarkets Offer Up to 57% Off Hoodies: Carrefour, Jumbo & More

Argentine supermarkets are currently offering significant discounts on sweaters, with price cuts reaching up to 57% and financing options available. Carrefour, Jumbo, and ChangoMás are leading the promotions, providing consumers with opportunities to update their wardrobes as the Southern Hemisphere heads into autumn. The move comes amid ongoing efforts by retailers to attract customers facing economic pressures and rising costs of living.

The promotions span a range of styles and designs, catering to different age groups and preferences. This latest round of discounts follows similar campaigns on other household goods, like electric kettles, recently offered with discounts up to 60%, signaling a broader strategy by these major supermarket chains to stimulate demand.

Carrefour’s Sweater Selection

Carrefour is featuring a “buy one, get one 50% off” deal on several sweater styles. A Tex full-print sweater, available in assorted designs, is priced at $5,242.50 each (regular price $6,990.00). Similarly, a Spiderman Disney sweater is likewise available at $5,242.50 (regular price $6,990.00) under the same promotion. More elaborate designs, like a Minnie Mouse sweater, are priced at $7,492.50 (regular price $9,990.00), whereas a Mickey and Minnie Mouse sweater carries the same price tag. Simpler Tex solid-color sweaters with ruffled details are available for $6,000.00 (regular price $8,000.00). Tex sweaters with city prints are also offered at $6,000.00 (regular price $8,000.00). More detailed Tex printed sweaters are priced at $16,492.50 (regular price $21,990.00), and a Lion King-themed fleece sweater is available for $11,242.50 (regular price $14,990.00).

Jumbo’s Discounted Sweaters

Jumbo is offering direct discounts ranging from 40% to 57% on its sweater selection. A women’s printed sweater (size 40-46 Urb) is available for $14,999 (regular price $32,999), representing a 55% discount, and can be purchased in 3 or 6 installments. A women’s logo-printed sweater (sizes 40-46 Urb) is offered at $14,999 (regular price $34,999) with a 57% discount, also available in 3 or 6 installments. For men, an Opposite-branded dark green print sweater is 50% off, priced at $29,995 (regular price $59,990) with the same installment options. A women’s Opposite-branded juvenile sweater in medium red (sizes XS to L) is also 50% off, priced at $24,995 (regular price $49,990) with 3 or 6 installments.

ChangoMás’s Sweater Deals

ChangoMás is also participating in the sweater sale, with discounts of up to 50%. A H&G collegiate blue fleece sweater for children is 50% off, priced at $8,499.50 (regular price $16,999) through the Más Club program. A similar H&G collegiate blue fleece sweater for girls is also available at the same discounted price. Smaller H&G fleece sweaters for boys are priced at $5,249.50 (regular price $10,499), while girls’ versions are available for $4,549.50 (regular price $9,099). Bulk purchases of boys’ fleece sweaters with ribbed cuffs are available at $5,249.50 per unit (regular price $10,499) with a minimum order of 100 units. Finally, H&G short jackets for women in ecru and green are 17% off, priced at $49,999 (regular price $59,999) and available in 4 installments with Visa and Master cards.

Retail Strategy and Consumer Impact

These promotions reflect a broader trend among Argentine supermarkets to leverage their scale and offer competitive pricing on a wider range of goods, extending beyond traditional grocery items. The inclusion of apparel, and previously electronics like cell phones, aims to attract customers and increase foot traffic, particularly as consumers grapple with high inflation and economic uncertainty. The availability of installment plans further eases the financial burden, making these purchases more accessible. The “buy one, get one 50% off” strategy, employed by Carrefour, is a common retail tactic to encourage larger purchases and clear inventory. The varying discount levels and financing options across the three chains suggest a competitive response to market conditions and consumer demand.

Looking Ahead

These promotions are likely to continue in the short term, as retailers seek to maintain market share and capitalize on seasonal demand. Consumers should expect further discounts and promotions on apparel and other non-grocery items as supermarkets continue to diversify their offerings and compete for wallet share. Monitoring the impact of these promotions on overall sales figures and consumer spending will be key for these retailers in the coming months.