Alliance for Jewish Theatre Launches Free Guide to Producing Jewish Work | American Theatre

The ripple effects of a nationwide initiative to foster authenticity and cultural sensitivity in theatrical productions are now being felt here in Richmond, Virginia. The Alliance for Jewish Theatre (AJT) recently launched “Jewish Theatrical Resources: A Guide for Theaters Producing Jewish Work,” and its implications extend far beyond Broadway and regional stages. For Richmond’s vibrant, though often overlooked, performing arts scene – particularly as it navigates increasingly diverse storytelling – this guide represents a crucial step towards more informed and respectful productions.

A Guide Born From Necessity

Developed by a collective of over 50 Jewish artists, casting directors, dramaturgs, and leaders, the guide isn’t simply a list of “do’s and don’ts.” It’s a practical toolkit designed to help theaters producing work with Jewish content avoid common pitfalls and embrace a spirit of collaboration, and understanding. As AJT president Jesse Bernstein noted, even with Jewish stories becoming more prevalent, non-Jewish theaters sometimes stumble due to a lack of nuanced understanding. This guide aims to bridge that gap.

Playwright and AJT board member Ali Viterbi emphasized the guide’s broad applicability, stating it’s designed to support everyone involved in a production, from producers and directors to marketers and development professionals. This holistic approach is particularly relevant in a city like Richmond, where theatrical endeavors often rely on a blend of professional and community talent.

Delving into the Guide’s Core Components

The “Jewish Theatrical Resources” guide is structured around eight key areas. Casting receives significant attention, with best practices outlined to honor identity and nuance. This is especially pertinent given Richmond’s evolving demographics and the growing demand for inclusive casting practices. Marketing strategies are also addressed, offering guidance on avoiding stereotypes and promoting genuine inclusion. The guide doesn’t shy away from the financial aspects either, providing fundraising strategies tailored to engaging both Jewish and non-Jewish funders – a critical consideration for organizations like the Virginia Museum of Fine Arts, which frequently hosts performing arts events.

Beyond these core areas, the guide offers practical advice on community engagement, emphasizing the importance of building trust with Jewish communities. It also delves into rehearsal processes, advocating for practices that support Jewish artists and create a safe and respectful environment. A calendar of major Jewish holidays and observances is included, a seemingly small detail that can prevent unintentional scheduling conflicts or insensitive programming choices. The guide’s commitment to being a “free, evolving resource” is also noteworthy, signaling a willingness to adapt and respond to feedback from the theatrical community.

The Breman Museum Connection and a Broader Discourse

The launch of this guide coincides with the AJT’s revived in-person annual conference, scheduled to take place at the Breman Museum and Cultural Center in Atlanta this October. This connection highlights the guide’s role as a catalyst for broader conversations about the global theatre landscape for Jews. AJT executive director Lynde Rosario underscored the importance of including Jewish theatre artists of all backgrounds in this ongoing discourse. This emphasis on inclusivity resonates with Richmond’s own efforts to foster a more equitable and representative arts community, particularly through initiatives supported by the City of Richmond’s Department of Parks, Recreation and Community Facilities.

The timing of this resource is particularly significant. As theaters nationwide grapple with questions of representation and cultural appropriation, the AJT’s guide offers a proactive framework for navigating these complex issues. It’s a reminder that authentic storytelling requires not only artistic talent but also a deep commitment to understanding and respecting the cultures being portrayed. The guide’s emphasis on collaboration and ongoing dialogue is a model for how theaters can build stronger relationships with the communities they serve.

Navigating the Local Landscape: Richmond’s Theatrical Resources

Given my background in cultural resource management, and observing the increasing number of productions tackling Jewish themes in Richmond’s local theaters – from the University of Richmond’s theatre program to smaller independent companies – I believe it’s crucial to identify the types of local professionals who can help ensure these productions are handled with sensitivity and accuracy. If this trend impacts you in the Richmond area, here are three categories of professionals you should consider consulting:

Cultural Sensitivity Consultants:

Glance for consultants with a demonstrated understanding of Jewish history, culture, and religious practices. They should have experience working with theatrical productions and be able to provide constructive feedback on scripts, casting choices, and staging. Prioritize consultants who can offer specific, actionable recommendations rather than broad generalizations.

Jewish Community Liaisons:

These professionals act as a bridge between the theater and the local Jewish community. They can help facilitate dialogue, gather feedback, and ensure that the production is respectful and representative. Look for individuals with strong ties to Richmond’s Jewish organizations, such as the Jewish Community Federation of Richmond, and a proven track record of building trust.

Historical Research Specialists:

If the production is set in a specific historical period, a specialist in Jewish history can provide invaluable context and ensure accuracy. They can help identify potential sensitivities and offer insights into the social and cultural norms of the time. Look for researchers with advanced degrees in history and a focus on Jewish studies. The Virginia Commonwealth University Libraries Special Collections could be a good starting point for finding qualified researchers.

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